Here's a great example of the virtual world (the internet) beating present-day real-world "Europe" with all its structural rigidities, mis-allocation of goods and services (currencies, politics and psychologies etc etc) that still define this continent.
Have a look at Sterlingshopping.co.uk. Many will know how far the pound has slid against the Euro (it's less than parity at the moment). And groceries anyway in France are expensive. So for any Brits living in France and transferring pounds to euros - groceries are even more expensive.
Well, Sterling shopping allows you to buy online at Tescos, Asda, (you name it) in the UK and will then deliver to France for £15!!! They arrange a fixed number of drop-off locations and set times.
Needless to say they are inundated. You can more than redeem the price of the delivery off the same goods bought direct in France so long as you buy in bulk.
This is how things are going to be whilst real-world Europe still possesses such currency, psychological, cultural and structural rigidities. The virtual market is pulling the rug from under the real-world's feet!
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